#restaurant #starter #restaurantstarter #instagram #socialmedia #community #feed #tip #forkknifesuccess
Without good food, a restaurant cannot survive. Without good design, it cannot thrive.
Today’s customers expect more from eating out: exciting, memorable experiences from the moment they arrive at a restaurant to the moment they leave. Whether they realize it or not, they are impressed by design that expresses the restaurant’s vision and promise to them.
Here are a few trends which will definitely attract more customers to your restaurant:
INSTAGRAM BAIT: CATERING TO SOCIAL MEDIA
There it is again – Social Media is more indispensable than ever. Technology is changing the way we perceive and experience the world. As a result, more restaurants are featuring selfie-worthy or Instagram-bait spots designed to inspire diners to take photos to post and share on social media. These picture-perfect areas not only please and engage customers, but they also help advertise and promote the restaurant online.
EXPERIENCE-DRIVEN DESIGN
To keep them coming back, restaurants must provide positive, engaging and enjoyable experiences that leave diners wanting for more.
Interior design elements can transform a restaurant from a place to eat food to a space that offers unique dining.
BRIGHT LIGHTING
The ambiance in many restaurants appears to be transitioning from dark to bright. Back when it was all about the food, lighting was meant to help patrons read the menu.
The great thing about this move towards more discrete lighting is that the look is so flexible and adaptable. This means it’s easy to stay on trend and create a welcoming ambience in keeping with any of the above interior vibes.
ADDING A TOUCH OF GREEN
As we all become more aware of environmental issues and sustainability becomes part and parcel of day-to-day living, this will be reflected in restaurant design too. Upcycling of older pieces give a nod to the vintage style but we also expect to see more prominent use of natural materials such as reclaimed wood and bare bricks.
The health benefits and beauty of plants make them a smart choice in restaurant interior design.
DOING MORE WITH LESS
Minimalism is expected to continue to gain speed, with more restaurants focusing on simple, clean lines and minimalist, functional furniture, as well as embracing architecture and highlighting craftsmanship rather than covering it up with wallpaper or curtains.
OPEN KITCHENS
With so many cooking and chef television shows available, it is no wonder customers are increasingly interested in how their food is made.
An open floor plan that showcases the kitchen and the right chef can engage diners by providing a sense of community and making them feel like they are part of the restaurant’s story—and part of the show.
Comments